The size of your targeted market defines the size of your business. If you are a bakery operating in Houston or Manhattan and serving only the residents of the respective areas, then you qualify as a small business.

Just in case you were wondering if flyers and brochures would be enough for getting more leads, you thought wrong. Small businesses often end up underestimating the power of search engines and their ability to rake in more leads. But making more sales is a question of getting more visibility and making it easy for people to find your business.

Billions of people are using Google and a major percentage of your targeted customers are too. So, why not attract them through Google? [Read more…]