As internet traffic monetization is gaining momentum, both publishers and advertisers are having a hard time fighting the banner blindness. As the time passes, internet users are less and less likely to notice a standard banner, which takes a toll on banners’ effectivity and makes them less profitable for all parties involved.
Many think that Native Advertising is some sort of digital marketing novelty, yet this it has been around for quite a while now, but it was only after the Open RTB 2.0 came out that Native Ads became really big. In 2017 this kind of advertising is showing literally everywhere on the Internet but the market is still full of opportunities. According to the figures presented by Statista, in 2016 in USA alone expenditures for Native Advertising exceeded 5 milliard dollars, in year 2018 the number is expected to grow up to 9 milliard dollars a year. Though it is hard to collect the full data, even this assessment is enough to envision the general trend in digital marketing. [Read more…]
A few decades ago earning money by traveling was fantasies as well as a dream for many traveling enthusiasts but nowadays things have changed; many travelers now receive money for their living through their travel blogs. People are mostly attached 9-5 desk job which is regarded as the primary source of money, and they resent to believe that it is a valid source of money. Basically, travel bloggers are one of the best jobs you can have as you can carry on with your passion for traveling and earn money by sharing your travel experience through your blog.
Brand marketing is not something you normally think about if you have a small online business or just 
When it comes to, being present in the digital space on the web, every business and every website tries to stay on the top and be easily accessible by everyone. The aim is to reach all the potential customers and be the first one to reach them and win the race against all the 
Have you ever taken a hard look at the things you need to do to promote your blog more effectively? You’ve probably told your friends and family about it but you’re still waiting to explode onto the scene. When it comes to useful tools to promote your blog 