According to the Content Marketing Institute, content marketing can be defined as a technique that involves creation and distribution of information that is relevant and valuable to the target audience hence it has the ability to create attraction. Content can, therefore, referred to as a platform that allows interaction between the producers and consumers of a product. Content strategy is applied in various areas such as media products, offering technical support to businesses, customer services, marketing and much more. On the other hand, content marketing has its main basis on strategy and implementation. [Read more…]
How to Write Articles that Convert
Writers who excel at telling stories may find it difficult adjusting to the task of writing articles intended to convert. To convert a reader means to get him/her to take action, to click a button or purchase a product. How can a writer achieve this without an article’s text being perceived as nothing more than a glorified advertisement?
Listed below are general guidelines to make your articles more “convertible” while maintaining the interest of your readers. [Read more…]
Links Management Review
When it comes to, being present in the digital space on the web, every business and every website tries to stay on the top and be easily accessible by everyone. The aim is to reach all the potential customers and be the first one to reach them and win the race against all the competitors in the market. Yes this is very crucial for your business. Everyone wants to enjoy the benefits of “being the first mover” in the market. And why not it should be!! Everyone wants to increase traffic on their website; everyone wants to create awareness about their business in world. Increasing traffic can be a cumbersome task and might be difficult too if you are not aware of things and the market and you are a beginner at it, but you don’t have to worry about it there are so many paid SEO service providers today in the market that might help you do the task to achieve your goal. [Read more…]
Introduction to SERPSTAT ACADEMY
Whenever you come across something new, there are numerous questions that pop up in your mind that what it is, how does it work, what is its application, how to use it, when to use it and what would that help you with. This can happen with anyone and anywhere and that too in any field and regarding anything. It is human tendency to be curious and ask questions and there is nothing wrong about it.
And this will happen to you too also if you are a beginner when it comes to digital marketing and analytics too. And to be honest it’s good that you are curious for such a great thing. Digital marketing and big data are the future things that would grow and grow continuously and gaining a skill that would be relevant in future and would be highly in demand would give you edge over others and would help you to stand out in the crowd. [Read more…]
Serpstat Review: Smart and powerful SEO & PPC Tool
In today’s world of globalization marketing your business has become an indispensible option that you need to take care about. Customers have become more demanding and aware than they ever were and knowing your customer has become essential. Talking about marketing, reaching customers on a large scale that too reaching someone who is sitting at the other corner of the world has been made possible by technology today, Digital Marketing tools takes care of that for you. But digital marketing can be cumbersome too if you don’t know when and how to invest your time and your resources on which tools. [Read more…]
5 Efficient Keywords Research Techniques You Never Used
Act 1. In Which Author Discourages You Reading This
When it comes to making money online, those who seek solutions will surely land somewhere reading countless articles restating what have been said million times before.
First thing in the morning, your light reading mixed with 3 to 6 cups of coffee start forming ideas: “Ooh! I should definitely try that!”.
Then, after lunch, you stumble upon this great case study “How I earned $XXXXXX in XXXXX seconds… bla-bla-bla” and your heart pounds to the every well-placed word of this artfully written digest. By the end of it, you decide to give it a try. [Read more…]
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