You already know that a website is essential for the success of your company, but do you understand how an e-commerce component can even further benefit you?
The goal of any business is to make profit, and one of the easiest ways to sell your product or service is if you make it available for purchase online. Consider your own buying habits nowadays, and whether or not you enjoy ordering items online, from the comforts of your bed or couch. There is a high chance that you do, as it reduces any money you need to spend on gas or transportation in order to get to a physical store.
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In the modern Western workforce, it seems that everything is being revolutionised. A job search used to be comprised of a college degree, a sharpie, and some time with the newspaper. Now, careers can be found anywhere. There is an entire myriad of online careers for which you can apply. These jobs tend to be easy to apply for and do not require a college degree.
The cyberspace is crawling with visual content. From cute cat (or dog) videos to funny prank videos, our social media feeds are practically infested with them. Now keeping with people’s inclination for consuming visual content, businesses too are leveraging different platforms to produce live videos. In fact, as per the statistics, 80% of consumers would rather watch a live video than read a blog post.
The size of your targeted market defines the size of your business. If you are a bakery operating in Houston or Manhattan and serving only the residents of the respective areas, then you qualify as a small business.