Is your Landing Page Conveying your Brand Message?
“The key to lead conversion is onthe landing page”. But, in reality, most people complain about low conversions because their landing pages are not converting.
Designing a lead converting landing page is not a tough task, all you need is a right strategy paired various required components. One thing that will remain constant here is “what your customer wants,” this should always stay in the back of your mind when designing a landing page.
A report released by Marketing Sherpa in 2011 says, “48% of marketers create a new landing page template for each marketing campaign.” Why so many people do that? [Read more…]
For every type of business, having the right domain name is critical to the success and effectiveness of your online content. If you don’t make the right choice, you won’t be able to switch in future without impacting your brand and search engine rankings adversely. As such, selecting the most suitable domain name from the very beginning is extremely important.
A question that has been quite in speculations for the past couple of years is the effect of social media metric in determining the search engine ranking for a brand. It was assumed by over 
While the internet is constantly evolving, so are the algorithms of search engines such as Google. Because of this, SEO techniques of businesses must also evolve. If you are in the field of digital marketing, then here are a few SEO tips that you should watch out in the coming months: