Instagram is a true realm of visual appeal, a place where photos rock. However, the snag is that to get your post seen by more followers, you need to get more comments and likes. And here is where just posting great photos is often insufficient. If you don’t use a caption that grabs attention, adds your brand’s unique voice, entertains, delights your followers, and induces certain actions, you miss out lots of opportunities to market your brand on Instagram. We’ll shed some light on what works and what doesn’t work on Instagram and supply you with some note-worthy capture-writing tips. [Read more…]
Odds are you’ve come across lots of images on blogs and social media that add text over a photo. Posters, photos with quotes, and lots of other images use overlay text in this manner – but in order for it to be effective it is important that the text you add actually stands out.
Making sure the text stands out will automatically make it more readable and increase its impact by drawing attention to it. If that’s your goal then there are three ways that you can try to achieve it: [Read more…]